The people make the difference

Denmark and Sweden are two of the most advanced nations within IT development and usage. This is what makes the Øresund a special region. But what makes the region distinctive is not only its high technological development. The region’s singular trait resides on the way its people invent and reinvent new ways of using and developing technologies, always with a human touch.

We call this particular trait “human-tech”. In the Øresund Region, the people who create exciting new IT solutions and technologies bear in mind that successful products and services need to be useful and also pleasurable and easy to use. Moreover, Øresunders are very talented in getting the best from the synergy between different cultures and areas of knowledge.

Human endeavour

The cross-border Øresund Region combines the best of two societies with a long record of excellence in human endeavour. Danes and Swedes are hard workers, but they also know that life is about balancing work, learning and recreation. They enjoy their leisure time, value spending time with and learning from others and, most important, believe that all this should be available to everyone.

This is why talking about IT in the Øresund Region is talking about something unique. It is about approaching technology with a people-based attitude. In summary, it is about going beyond high-tech in order to reach a human-tech approach.

To learn more about the people who make this region so special, and to learn more about how IT technologies are significant parts of the local people’s lives, take a look at the following links.

Read more:

IT-usage

E-government

Education